Flipposcoop, (1947)
Tiel, Netherlands: Mij. De Betuwe N. V.
1660
Kit for a moving panorama theater. The Flipposcoop was a clever marketing tie-in for the Betuwe jam factory, featuring its very popular mascot, Flipje the enchanted raspberry. He rose to...
Kit for a moving panorama theater. The Flipposcoop was a clever marketing tie-in for the Betuwe jam factory, featuring its very popular mascot, Flipje the enchanted raspberry. He rose to cultural prominence through comic strips, but quite quickly these were adapted into "film strips" for the Flipposcoop theater. The pieces came on perforated sheets, to be punched out and folded up into a box with viewing area and ersatz proscenium. Included, too, were two slotted dowels and a number of paper rings; the rings were assembled with the dowels to create two spools, and the tapered ends of the strips could be attached to either one. The viewer could then scroll one side of the strip into the other. That the whole was designed as a play on cinema is clear from the front of the viewing box, where a happy Flipje stands with a film strip in his arms. The instructions emphasize the possibility of a true cinematic atmosphere, made possible by setting a flashlight behind the strip. The present copy is in red and its sides show Flipje's animal friends cavorting. Another, pre-WWII kit, with less polished illustrations, was in blue and showed Flipje next to a movie camera. Kit complete and unused, i.e. still in its original sheets, albeit in four large pieces due to perforations naturally giving way. The only sign of true wear is a tear between the two sides of the top of the sheet—an inevitable result at the kit's narrowest point. Includes instruction booklet, envelope, and dowels, one original and one supplied. A near fine movable, taking the "movies" to heart. (Sheet measures approximately 32 by 24 in.)